Create music in Garageband and export it to use in your video.
Use Adobe Audition or Garageband to record Voice-overs and Narrations.
# of Participants
This is a Group Assignment. You may work individually, or in groups of 3 to recieve credit.
Vocabulary:
Target Audience, Client,
Directions:
Scenario: You are an advertising commercial producer. You must write, film, edit, a produce a 30 sec commercial advertising a product for a 30 sec advertising slot during a prime time show on ABC.
Criteria:
Must be a serious advertisement. Meaning that you are seriously trying to market this product. Humor is allowed and encouraged, but can not take away from the marketing of the product. Think about the audience that your are targeting for selling your product when brainstroming content, humor, and/or ideas for your video.
Must be edited at exactly 30 seconds. (Many commercials are bought time slots by advertisers)
Your video must include a product slogan. Create your own original product sloganto be included in the video dialogue. Example: Lay's Potato Chips: You can't eat just one! or Maxwell House Coffee: Good to the last drop.
This assignment is solo or groups up to 3 in a team. Divide responsibilities for planning, shooting, and editing.
Check with Mr. Coursey when you decide what product/service your are going to promote.
Download the Commercial Video Documentation and complete the pages: Stapled, title page, script, storyboard, and work log. Save the video as 3a_lastnamei_commercial.mp4 and turn it into the dropbox. Compressed as a H.264 Youtube 1080 29.97fps mp4 file.
DUE: you have 2 class periods to complete this assignment.
Grades: You will get a grade for the Commercial Video Documentation (stapled sheets), script, shot list, and video. (4 grades)
For more videos, check out the Mr. Coursey's Classroom YouTube Channel
Click on the Video Title in the video to view the Tutorial in its own window at a larger size.
How to Make a Commercial
How to make a product video
How to Make a Good Commercial |
Directing a Spec Ad
P1:Creating a New Project in Adobe Premiere
P2: Adding Titles in Adobe Premiere
P3: Editing Audio in Adobe Premiere
P4: Editing Video in Adobe Premiere
P5: Exporting Video in Adobe Premiere
Adobe Premiere: Workspace & Overview
Examples:
Below are some examples from previous students
Example #1
Example #2
Example #3
Example #4
Example #5
Example #6
Directions for turning work in:
Save as period_lastnamei_asssignmentname.mp4 (1a_smithj_commercial.mp4) in your 4-6wks folder and upload and turn in to Google Classroom.
If you are turning in a file as a group project save as (2a_lastnamei1-lastnamei2-lastnamei3_assignmentname.mp4)
